Malu Vassalo

Malu Vasallo

CEO @ Wavemaker Philippines

Shortlisting and Final Jury

Malu is the transformational leader and CEO of Wavemaker Philippines. She has cemented her status as an industry trailblazer, recently earning herself the Certificate of Excellence at Campaign Asia’s Women Leading Change Awards, under the Asia-Pacific Vision Leader Category. She continues to be a unifying force in the agency, which is an amalgamation of three of GroupM’s subsidiary agencies: MEC, Maxus, and now, Movent.