Prantik edited

Prantik Mazumdar

Managing Partner @ HappyMarketer

To create & shape a venture had always been a passion that drove Prantik. His academic pursuit in the domain of computer engineering & technopreneurship at  NUS sowed the seeds of entrepreneurship whilst his initial years in the  technocratic Singapore government strengthened his belief & capacity to  manage his own enterprise in the knowledge economy.

Today Prantik is the Managing Partner at Happy Marketer, one of the leading  digital marketing firms in Southeast Asia. Looking after the business  development in the region for the company, he grew and scaled the agency such  that it led to an acquisition process by Dentsu Aegis Network and Merkle. He also joined INSEAD as a mentor who advises early stage start-ups on Digital  Marketing and help them to scale up and monetize.    As the key partner, he led several award-winning campaigns with long-term  clients like Coffee Bean & Tea Leaf and SMRT and headed large scale digital  transformation consulting engagements with Boston Consulting Group. He also  led the pitch process of winning several new accounts including INSEAD,  Standard Chartered, NTUC Income, Grab among others.