| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Vitaminwater Bottle Copy Universe | UM New York | United States of America | Vitaminwater | Wieden + Kennedy, CSM Leadog, Havas | |
| Gold | OK Google, start the movie | OMD | Germany | Google Assistant | Fuse |
| Toms' Hygge Cinema Takeover | OMD | Denmark | Toms Guld Barre | Wibroe, Duckert & Partners | |
| Silver | Our Mission: Disavow Cybercrime Through The Power of Cinema | Digital Cinema Media | United Kingdom | NatWest | NatWest Recipe, Zenith |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Silver | Budweiser FIFA World Cup 2018 - "Winning" as a team | Vizeum | United States of America | Budweiser | Anomaly, Octagon, AB InBev, Unreasonable Studios, FIFA, Minute Media, Social Code, Twitter, Facebook |
| Bronze | Helmet Hijack | MediaCom | Viet Nam | Head & Shoulders | Grab, Shopee.vn |
| HUMAN HEART - OUT OF STOCK | MEDIAPLUS | Germany | Stiftung UEBER Leben | Plan.Net, Servicplan, meap GmbH, Moric Miro | |
| HISTORY and Hyundai – “HISTORY OF FOOTBALL” | A+E Networks/HISTORY | United Kingdom | Hyundai | Innocean Worldwide, FIFA | |
| Gold | Missguided Styles Love Island | MediaCom North | United Kingdom | Missguided |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Anything’s Better with KFC Golden Egg Crunch | UM | Malaysia | KFC | Ensemble Worldwide | |
| Silver | Dundee: The Son of a Legend Returns Home | UM | Australia | Tourism Australia | Droga5 |
| Twizzlers Takes On Plastic Straws | UM New York | United States of America | Twizzlers | CP+B Boulder | |
| Bronze | Volkswagen: Jump On The Wagen | PHD | United States of America | Jetta, Atlas, Tiguan | Deutsch LA, COD |
| Dove CVD AI Doctor | MediaCom | China | Dove | ||
| Gold | Missguided Styles Love Island | MediaCom North | United Kingdom | Missguided | |
| Home Foodie: Reviving Home Cooking in the Philippines | The Huddle Room | Philippines | Home Foodie | San Miguel Pure Foods Culinary Center Chefs of the San Miguel Food and Beverage |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Rexona Movement for Movement | Mindshare | Indoneshia | Rexona | Google, Vice, Grab | |
| Bronze | The Adaptive Data Lighthouse - Activating Infection Alert in Rural India | Mindshare | India | Lifebuoy | |
| #ThisIsOurTime | PHD | United Kingdom | ŠKODA | Fallon London | |
| Deforested Bones | Havas Media | Colombia | Museo De Historia Natural, Universidad Nacional De Colombia | Mobext, Havas Sports & Enterntainment, Urania SAS, Colors and Films | |
| Gold | She Moves Mountains | Starcom | United States of America | The North Face | Sid Lee |
| 1,000 Girls - Preventing harsh realities, one girl at a time | Havas Melbourne | Australia | World Vision Australia | World Vision | |
| Ariel Dad Academy | Mediacom Connections Tel-Aviv | Israel | Ariel | Stern Ariely Saar PR Bulldozer BTL | |
| Verizon: First Responders First | VM1 | United States of America | Verizon Wireless | McCann, RGA | |
| Silver | I DON'T WANT THIS IN MY CEVICHE | McCann Lima | Peru | Oceana | |
| Pantamera Humor @Instagram | Scream | Sweden | Pantamera | Storyfire |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| My Private Apology | MediaCom | Indonesia | Multibrand: Pantene and Downy | Grey | |
| GSK Children's Panadol - First Timers | PHD | Australia | Children's Panadol | Annalect, Host Havas | |
| Silver | Dundee: The Son of a Legend Returns Home | UM | Australia | Tourism Australia | Droga5 |
| Gold | KFC - Buckethead Army | MediaCom Sydney | Australia | KFC | Ogilvy, Prism, Ogilvy PR |
| Salsa Chingona | MediaCom | Mexico | Cerveza Victoria | J.Walter Thompson México, Hill+Knowlton Strategies, Green Publicidad, Aguita de Limón, FCO Group | |
| Bronze | The Adaptive Data Lighthouse - Activating Infection Alert in Rural India | Mindshare | India | Lifebuoy | |
| Exclusive the Rainbow | MediaCom | United States of America | Skittles | DDB, ICF Next, Fanscape, Starcom | |
| Castrol Truck-Asana | Mindshare | India | Castrol CRB | Ogilvy | |
| Kupu: Take A Picture, Learn A Language | PHD | New Zealand | Spark NZ | Colenso BBDO New Zealand Te Aka | |
| Gillette Bachelor of Shaving | MediaCom | India | Gillette Guard | ||
| Castorama Inspired | Xaxis | Poland | Castorama Polska Sp. z o.o | GroupM |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Silver | Helping Girls Shine in Virtual World and in Reality | Mindshare | China | Maybelline | |
| Nett | UM (J3) | France | Nett | ItsAlive | |
| BMW & Grindr - The Zero Filter Awards | UM New York | United States of America | BMW X2 | ||
| Gold | Blend-In | MediaCom | Israel | Pantene | Stern Arieli Saar PR, Zichron Menachem |
| Bronze | Thrush: The Musical | PHD | Australia | Canesten | SketchShe |
| Alexa...Send Me a Coca-Cola | MediaCom | United Kingdom | The Coca-Cola Company | M&C Saatchi Shop | |
| Pumpkin Spice Latte: Bringing out the Basic | Manning Gottlieb OMD | United Kingdom | Starbucks | ||
| Kupu: Take A Picture, Learn A Language | PHD | New Zealand | Spark NZ | Colenso BBDO New Zealand Te Aka | |
| Ariel Dad Academy | Mediacom Connections Tel-Aviv | Israel | Ariel | Stern Ariely Saar PR Bulldozer BTL | |
| I Don't Want This In My Ceviche | McCann Lima | Peru | Oceana |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Gold | Salsa Chingona | MediaCom | Mexico | Cerveza Victoria | J.Walter Thompson México, Hill+Knowlton Strategies, Green Publicidad, Aguita de Limón, FCO Group |
| The Adaptive Data Lighthouse - Activating Infection Alert in Rural India | Mindshare | India | Lifebuoy | ||
| Human Heart - Out Of Stock | MEDIAPLUS | Germany | Stiftung UEBER Leben | Plan.Net, Servicplan, meap GmbH, Moric Miro | |
| Bronze | Exclusive the Rainbow | MediaCom | United States of America | Skittles | DDB, ICF Next, Fanscape, Starcom |
| MINI On-Demand: Tweet to Test Drive | UM New York | United States of America | MINI USA | MINI USA | |
| Silver | Axis Bank Digital Banking | Starcom | India | Axis Bank |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Bronze | Cradle of Health | MediaCom | India | Pampers | |
| Google at Winter Wonderland | OMD | United Kingdom | Google Assistant | Set Live | |
| Sweatlag: Sweat Out Jet Lag With Delta Air Lines | PHD | United States of America | Delta Air Lines | Wieden & Kennedy, DKC Public Relations | |
| Silver | Snickers Air | MediaCom | China | Snickers | |
| Meatless Mondays | Havas Media Toronto | Canada | Greenfield Natural Meat Co. | Havas Canada | |
| Gold | She Moves Mountains | Starcom | United States of America | The North Face | Sid Lee |
| Rin initiative for Water Conservation Maharashtra | Mindshare | India | Rin | JWT |
| Title | Company | Country | Brand | Credits | |
|---|---|---|---|---|---|
| The Whopper Has Landed at Oslo Airport | Starcom | Norway | Burger King | New Work | |
| Gold | Fonts for Freedom | MEDIAPLUS | Germany | Reporters Without Borders | Serviceplan, Plan.Net, Instant Waves, Supreme Music, Achtung!, Studio.Heuland, bBox Type GmbH |
| Bronze | The Oh Henry! 4:25 Bar Launch | UM | Canada | Oh Henry! | Anomaly, Mint, Reprise |
| Bihor Couture | UM | Romania | Beau Monde Magazine | McCann Worldgroup Romania | |
| Silver | Deforestation Beat | UM | Romania | Virgin Radio | MRM/McCann Bucharest |
| BOSH! | MediaCom | United Kingdom | HarperCollins | JC Decaux | |
| Jetstar All Eye Want for Christmas Campaign | Wavemaker | Australia | Jetstar | JWT |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Gold | The Oh Henry! 4:25 Bar Launch | UM | Canada | Oh Henry! | Anomaly, Mint, Reprise |
| Crazy Rich Asians - Australian Theatrical Release 2018 | OMD | Australia | Crazy Rich Asians | ||
| Bronze | Zhonghua White Now | Smiles in the Spotlight | PHD | China | Zhonghua | |
| Silver | You're Out! | Mediacom Connections Tel-Aviv | Israel | Oral B | Stern Ariely Saar PR, Grey Tel-Aviv |
| Kupu: Take A Picture, Learn A Language | PHD | New Zealand | Spark NZ | Colenso BBDO New Zealand Te Aka | |
| Vitaminwater Bottle Copy Universe | UM New York | United States of America | Vitaminwater | Wieden + Kennedy, CSM Leadog, Weber Shandwick, Havas, United Talent Agency, Momentum | |
| Kelloggs' Here To Stay | mediaReach OMD | Nigeria | Kelloggs |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Gold | The First Colonel to Conquer eSports | Mindshare | China | KFC | |
| THE FULL SPECTRUM OF NEWS | BOHEMIA GROUP | Australia | News.com.au | M&C SAATCHI AUSTRALIA, BUCK | |
| Congratulations On Your New Job! | Initiative MENA | United Arab Emirates | INFINITI of Arabian Automobiles | ||
| Bronze | Know What Your Data Knows | PHD | United States of America | Google Cloud | Eleven |
| Helmet Hijack | MediaCom | Viet Nam | Head & Shoulders | Grab; Shopee.vn | |
| Digital Window Shopping | Touché! | Canada | Canadian Tire Corporation | ||
| Silver | Monty: The World’s First AI Predictive Commentator | Mindshare Sydney | Australia | Foxtel |
| Title | Company | Country | Brand | Credits | |
|---|---|---|---|---|---|
| Bronze | The First Colonel to Conquer eSports | Mindshare | China | KFC | |
| I AM HUMAN | MEDIAPLUS | Germany | IGFM e.V. | Serviceplan, Plan.Net | |
| Reach the Ad Blockers | PHD Global Business | United Kingdom | Omen | ||
| Digital Window Shopping | Touché! | Canada | Canadian Tire Corporation | ||
| Silver | Monty: The World’s First AI Predictive Commentator | Mindshare Sydney | Australia | Foxtel | |
| Rexona Heartbeat of the Nation | Magna Global | Egypt | Rexona | FP7 | |
| Turning holiday dreamers into bookers with one click | MediaCom | Australia | P&O Cruises | ||
| Gold | Selling a Phone with Hidden Powers | Starcom | United States of America | Samsung Galaxy Note9 | RG/A, Starcom UK |
| Hungry, Click, Eat | UM | Malaysia | KFC Delivery |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| The First Colonel to Conquer eSports | Mindshare | China | KFC | ||
| The Shortcut Billboards | MEDIAPLUS | Germany | MINI | Serviceplan, Neverest, It's us GmbH | |
| Bronze | Helmet Hijack | MediaCom | Viet Nam | Head & Shoulders | Grab, Shopee.vn |
| Blend-In | MediaCom | Israel | Pantene | Stern Arieli Saar PR, Zichron Menachem | |
| Silver | The Adaptive Data Lighthouse - Activating Infection Alert in Rural India | Mindshare | India | Lifebuoy | |
| Appreciate Don't Adjudicate | PHD | Hong Kong | Dove | Uth Creative Group | |
| Gold | You're Out! | Mediacom Connections Tel-Aviv | Israel | Oral B | Stern Ariely Saar PR Grey Tel-Aviv |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Bronze | El Recluso (The Inmate) | Telemundo International Studios | United States of America | Telemundo International Studios | |
| Gold | GE Power | Courageous Studios | United States of America | GE | Giant Spoon |
| Made from Mountains | Courageous Studios | United States of America | Coors Light | ||
| Silver | CNBC and Incredible India | CNBC Catalyst | Singapore | Incredible India | |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Gold | The First Colonel to Conquer eSports | Mindshare | China | KFC | |
| BMW & Grindr - The Zero Filter Awards | UM New York | United States of America | BMW X2 | ||
| Bronze | Message In A Fanta | Isobar | Finland | Fanta | Carat Finland, iProspect Finland |
| The world’s biggest football tournament goes electronic | MediaCom | Russian Federation | Sony PlayStation | ||
| La Notte Del Maestro | GroupM ESP | Italy | LA NOTTE DEL MAESTRO | GREY, DMTC, JOHANNES, ESLts | |
| Silver | Turning Ad Blockers into Ad Lovers | OMD | Germany | Ralph Breaks the Internet | Twitch Interactive Germany GmbH |
| Creating Media That Didn’t Exist in Real Time | Havas Media | United Kingdom | Beats by Dre | Iconoclast, Hogarth, Crowne and Owls | |
| Bringing life back to TWD - Live Stream - The Walking Dead Season 8B | FOX Networks Group | United Kingdom | The Walking Dead |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Bronze | Makeup On the Way | Mindshare | China | Maybelline | |
| Silver | The First Colonel to Conquer eSports | Mindshare | China | KFC | |
| Gold | Expedition ElectrON | Touché! | Canada | Hydro-Québec | LG2 |
| Find your True North | Havas Media | Australia | Emirates | Spotify Australia | |
| Meet the Staff at Sydney Airport Parking | PHD | Australia | Sydney Airport Parking | ||
| Thrush: The Musical | PHD | Australia | Canesten | ||
| Five Gum 2018 Bounce 2.0 Campaign | MediaCom | China | Five Gum | BBDO | |
| Moving Forward through Media | MediaCom | United States of America | Uber | 72andSunny, AKQA, Uninterrupted Los Angeles | |
| Camp Better Money Habits | GroupeConnect | United States of America | Bank of America | Starcom, Hill Holliday | |
| Don’t believe everything you read: Deep State Launch Campaign | FOX Network Group | United Kingdom | DEEP STATE | ||
| Kinder Ramadan - Growing Bigger Hearts | PHD Media | United Arab Emirates | Kinder | Leo Burnett | |
| Slay with Olay | Hearts & Science | United States of America | Olay Facial Skin Care | The Content Collective | |
| Cover Portugal with NOS | Arena Media | Portugal | NOS | Havas Portugal |
| Award | Title | Entering Company | Entering Country | Brand | Other Credits |
|---|---|---|---|---|---|
| Our Blood, Our Body | Fox Latin American Channels of Brasil | Brazil | Stay Free | FSB | |
| Silver | Hack The City | Fox Latin American Channels of Brasil | Brazil | Intel Core | FSB |
| Warning: Do Not Attempt | Touché! | Canada | Sport Chek | Anomaly | |
| Bronze | Pixel Cover Shoot | OMD | United Kingdom | Pixel | |
| Bringing two rival nations together over a different CUP | Mindshare Fulcrum | India | Brooke Bond Red Label | ||
| Gold | Extreme Everest with Ant Middleton | MediaCom | United Kingdom | Berocca | |
| Amazon Fire TV | Initiative | United Kingdom | Amazon | ||
| Carlsberg Tuborg Open | Initiative | United Kingdom | Carlsberg | Grey London, Fuse | |
| Fox: Deep State | Mindshare | United Kingdom | Fox | ||
| McDonald's Denmark wishes the CS:GO fans GL HF | OMD | Denmark | McDonald's | Nord DDB |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Ancestry - The DNA of Major Life Milestones | OMD Sydney | Australia | AncestryDNA | HelloFuture | |
| Nicorette: Walking the Line | UM | United Kingdom | Nicorette | 3Rock AR | |
| Gold | Dundee: The Son of a Legend Returns Home | UM | Australia | Tourism Australia | Droga5 |
| Bronze | Bihor Couture | UM | Romania | Beau Monde Magazine | McCann Worldgroup Romania |
| Social Me | UM | Romania | KFC | MRM/McCann Bucharest, Golin | |
| The ESPN Luck Index powered by Intel | OMD | United Kingdom | Intel 8th Gen | University of Bath, tpf London | |
| #ThisIsOurTime | PHD | United Kingdom | ŠKODA | Fallon London | |
| Breeze banish the silent killer from Thai indoors | Mindshare | Thailand | Breeze | ||
| Thrush: The Musical | PHD | Australia | Canesten | SketchShe | |
| Porsche Carpool Karaoke | PHD | United Kingdom | Porsche | Cramer-Krasselt DRUM | |
| Silver | The PreWash 2000:The dishwasher before the dishwasher | Mediacom Connections Tel-Aviv | Israel | Fairy Dishwasher Capsules | Adler Chomski, Stern Arieli PR |
| Zhonghua White Now | Smiles in the Spotlight | PHD | China | Zhonghua | ||
| Never Stop. Never Settle. - Marshall “Major” Taylor Campaign | Havas Media | United States of America | Hennessy | Droga5, Cycle, Revolt, Complex, Turner, Juice Mobile | |
| Kinder Ramadan - Growing Bigger Hearts | PHD Media | United Arab Emirates | Kinder | Leo Burnett | |
| Rimmel + Refinery 29 “Beauty on My Block” | Zenith | United States of America | Rimmel |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Bronze | Dundee: The Son of a Legend Returns Home | UM | Australia | Tourism Australia | Droga5 |
| The Oh Henry! 4:25 Bar Launch | UM | Canada | Oh Henry! | Anomaly, Mint, Reprise | |
| Silver | You're Out | MediaCom | Israel | Oral-B | Stern Arieli PR; Moti Bucachin Bulldozer Productions |
| VW China | T-Dance | PHD | China | VW China | ||
| Meet the Staff at Sydney Airport Parking | PHD | Australia | Sydney Airport Parking | ||
| Doritos Collide Clothing Collection | PHD | Australia | Doritos | ||
| Thrush: The Musical | PHD | Australia | Canesten | SketchShe | |
| Harpic: Making India Toilet Proud | Initiative | India | Harpic | ||
| Gold | Not Just One Creator | Starcom | United States of America | Vans | MRY |
| She Moves Mountains | Starcom | United States of America | The North Face | Sid Lee | |
| Expedition ElectrON | Touché! | Canada | Hydro-Québec | LG2 | |
| Carlsberg Tuborg Open | Initiative | United Kingdom | Carlsberg | Grey London, Fuse | |
| HP Omen - Challenging Preconceptions | PHD | Canada | HP Canada | HP Canada, EG+ StarShot |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Precious™ - innovation with proven impact on media effectiveness | Wavemaker | Poland | |||
| Bronze | Kia Dealer Coop Platform - Turning each dealer into a display advertising expert | Havas Media | Spain | KIA | Dbi, Ecselis |
| Combining machine learning analytics with human-powered insights to create Advanced Marketing Planning (AMP) for Center Parcs | Hearts & Science | United Kingdom | Center Parcs | ||
| Gold | Monty: The World’s First AI Predictive Commentator | Mindshare Sydney | Australia | Foxtel | |
| Silver | Behr Paint: IBM Watson Ads | IBM Watson Advertising | United States of America | Behr Paint | Behr Paint |
| Driving YouTube Success Across Devices: How Pixability Helps Win the Race to Results That Matter | Pixability | United Kingdom | F1 |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Bronze | The Biggest Store, the Biggest Launch | Mindshare | China | Uniqlo | |
| Spotify for Brands Virtual Reality House Tour | Spotify | United Kingdom | Spotify | ||
| HP's Office of the Future | PHD | Singapore | HP | Blippar | |
| Silver | The Real Fan | PHD Montreal | Canada | belairdirect | Sid Lee |
| Gold | Three: Living Life To The Full Without Consequences | Mindshare | United Kingdom | Three Mobile |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Setting the New Benchmark for EC Targeting | Mindshare | China | Dyson | ||
| Rise To The Occasion | Initiative | United States of America | IHOP | ||
| GSK Children's Panadol - First Timers | PHD | Australia | Children's Panadol | Annalect, Host Havas | |
| Congratulations On Your New Job! | Initiative MENA | United Arab Emirates | INFINITI of Arabian Automobiles | ||
| Silver | The Adaptive Data Lighthouse - Activating Infection Alert in Rural India | Mindshare | India | Lifebuoy | |
| Helmet Hijack | MediaCom | Viet Nam | Head & Shoulders | Grab; Shopee.vn | |
| Bronze | Share of Voice to Share of Consumer Data- Unilever defining the future of marketing consumer products | Mindshare | Thailand | Unilever | Line |
| Finding Buried Treasure: How SAP Created its Demand Centre | PHD | Singapore | SAP | ||
| Gold | Digital Window Shopping | Touché! | Canada | Canadian Tire Corporation | |
| LEGO Bugatti | Initiative | United Kingdom | LEGO | ||
| Honda - Marketing in the Age of Machine Learning | PHD | Canada | Honda | ||
| Three: Revolutionizing DR through data | Mindshare | United Kingdom | Three Mobile | ||
| Running the data Gauntlet to win at the Box Office | OMD EMEA | United Kingdom | Marvel | Adylic | |
| Close Up Beyonce | Magna Global | Egypt | Close Up | Google, Digital Republic | |
| Let “Taste Data” Automate Your Next Nespresso | Neo | Hong Kong | Nespresso Hong Kong | Google Hong Kong |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Crunchy Sounds Drive eCommerce Boom | Mindshare | China | Lays | ||
| Gold | Digital Window Shopping | Touché! | Canada | Canadian Tire Corporation | |
| Dulux: Becoming a game changer in DIY e-Commerce | MediaCom | Russian Federation | Dulux | ||
| Kia Dealer Coop Platform - Turning each dealer into a display advertising expert | Havas Media | Spain | Kia | Dbi, Ecselis | |
| Bronze | eCommerce Treasure Hunt | Starcom | United States of America | Cheez Balls | McGarry Bowen, Olson |
| Silver | Three: Revolutionizing DR through data | Mindshare | United Kingdom | Three Mobile |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Top Gifting Choice | Mindshare | China | Uniqlo | ||
| Bronze | Crunchy Sounds Drive eCommerce Boom | Mindshare | China | Lays | |
| Six Pack Album | UM | Romania | Coke Zero | MRM/McCann Bucharest | |
| Waze Mobile Order Ahead | OMD | Canada | McDonald's Mobile Order | ||
| Gold | The Adaptive Data Lighthouse - Activating Infection Alert in Rural India | Mindshare | India | Lifebuoy | |
| KFC - Buckethead Army | MediaCom Sydney | Australia | KFC | Ogilvy, Prism, Ogilvy PR | |
| Helmet Hijack | MediaCom | Viet Nam | Head & Shoulders | Grab; Shopee.vn | |
| HP's Office of the Future | PHD | Singapore | HP | Blippar | |
| Silver | Missguided Styles Love Island | MediaCom North | United Kingdom | Missguided | |
| MINI On-Demand: Tweet to Test Drive | UM New York | United States of America | MINI USA | MINI USA | |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| GSK Children's Panadol - First Timers | PHD | Australia | Children's Panadol | Annalect, Host Havas | |
| Silver | Study Coin | UM | Romania | KFC | MRM/McCann Bucharest, Golin |
| The Adaptive Data Lighthouse - Activating Infection Alert in Rural India | Mindshare | India | Lifebuoy | ||
| The ESPN Luck Index powered by Intel | OMD | United Kingdom | Intel 8th Gen | University of Bath, tpf London | |
| Find your True North | Havas Media | Australia | Emirates | Spotify Australia | |
| Gold | Red Line | Mindshare | Turkey | Vodafone | |
| Alexa...Send Me a Coca-Cola | MediaCom | United Kingdom | The Coca-Cola Company | M&C Saatchi Shop | |
| Bronze | Monty: The World’s First AI Predictive Commentator | Mindshare Sydney | Australia | Foxtel | |
| Verizon: First Responders First | VM1 | United States of America | Verizon Wireless | McCann, RGA | |
| Close Up Valentine's | Magna Global | Egypt | Close Up | ||
| #getcloserwithcloseup - Closeup - Unilever | Mindshare | Singapore | Close Up | Google APAC, Unilever, TheTradeDesk, Twitter, Facebook/Instagram, Sublime Skinz, RGA |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Silver | Helping Girls Shine in Virtual World and in Reality | Mindshare | China | Maybelline | |
| Lego 3D Banner | Initiative | Germany | Lego | PRIMO | |
| Five Gum 2018 Bounce 2.0 Campaign | MediaCom | China | Five Gum | BBDO | |
| Bolt 520KM Banner | Carat MENA | United Arab Emirates | Chevrolet | Commonwealth McCann//Dubai | |
| Gold | Selling a Phone with Hidden Powers | Starcom | United States of America | Samsung Galaxy Note9 | R/GA, Starcom UK |
| Bronze | Puck Save The Cows | PHD | United Arab Emirates | Puck | FP7 Dubai |
| The Codenhagen Challenge | Copenhagen Capacity | Denmark | Greater Copenhagen |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Bronze | The Biggest Store, the Biggest Launch | Mindshare | China | Uniqlo | |
| The Waiting Customer | PHD Global Business | United Kingdom | Omen | ||
| Silver | Telenor Got You Covered | Starcom | Norway | Telenor Mobile Norway | Telenor Mobile Norway |
| Our True Colours | PHD Montreal | Canada | Sico | Bleublancrouge Digital content, Substance Stratégie | |
| Gold | Creating retail-traffic for ALDI through intelligent GPS data customer mapping | Havas Media | Denmark | Aldi | Havas Denmark Adsquare |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Bronze | Setting the New Benchmark for EC Targeting | Mindshare | China | Dyson | |
| Taking a chance on data with Monopoly | OMD Sydney | Australia | McDonald's | DDB Sydney, VML Sydney | |
| Gold | Shell Retail T3 | MediaCom | Malaysia | Shell Fuels | Google DV360, Google Campaign Manager |
| Silver | Winter Sale 2018: This time its personal | PHD | United Kingdom | Virgin Atlantic | |
| Not Just One Creator | Starcom | United States of America | Vans | MRY | |
| Spotify App Install Innovation | Cadreon | United States of America | Spotify |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Taking Fake News Head On - Channelizing into Brand Growth | Wavemaker | India | Aashirvaad Atta | ||
| Get set for the games | MediaCom | Australia | Queensland Government | ||
| Congratulations On Your New Job! | Initiative MENA | United Arab Emirates | INFINITI of Arabian Automobiles | ||
| Silver | Salsa Chingona | MediaCom | Mexico | Cerveza Victoria | J.Walter Thompson México, Hill+Knowlton Strategies, Green Publicidad, Aguita de Limón, FCO Group |
| Gold | The Adaptive Data Lighthouse - Activating Infection Alert in Rural India | Mindshare | India | Lifebuoy | |
| Bronze | Helmet Hijack | MediaCom | Viet Nam | Head & Shoulders | Grab, Shopee.vn |
| Five Gum 2018 Bounce 2.0 Campaign | MediaCom | China | Five Gum | BBDO | |
| Rin initiative for Water Conservation Maharashtra | Mindshare | India | Rin | JWT | |
| Let “Taste Data” Automate Your Next Nespresso | Neo | Hong Kong | Nespresso Hong Kong | Google Hong Kong | |
| The Media Image & Interflora - Christmas 2018 | The Media Image | United Kingdom | Interflora | ||
| Precious™ - innovation with proven impact on media effectiveness | Wavemaker | Poland |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Winner | You're Out | MediaCom | Israel | Oral-B | Stern Ariely PR, www.Mako.co.il; Keshet Broadcasting, Moti Bucachin Bulldozer Productions |
| Thrush: The Musical | PHD | Australia | Canesten | SketchShe | |
| Exclusive the Rainbow | MediaCom | United States of America | Skittles | Starcom, DDB, ICF Next, Fanscape, Starcom | |
| Rainbow Russians | MediaCom | United Kingdom | Paddy Power | VCCP |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Rexona Movement for Movement | Mindshare | Indonesia | Rexona | Google, Vice and Grab | |
| Red Line | Mindshare | Turkey | |||
| The Mental Health Allies | MediaCom | United Kingdom | |||
| Winner | Rainbowblood | McCann Lima | Peru |
| Title | Entering Company | Entering Country | Brand | Other Credits | |
|---|---|---|---|---|---|
| Kia Dealer Coop Platform - Turning each dealer into a display advertising expert | Havas Media | Spain | DBi and Ecselis | ||
| Winner | Monty: The World’s First AI Predictive Commentator | Mindshare Sydney | Australia | Foxtel | |
| Behr Paint: IBM Watson Ads | IBM Watson Advertising | United States of America | Behr Paint | Behr Paint | |
| Driving YouTube Success Across Devices: How Pixability Helps Win the Race to Results That Matte | Pixability | United Kingdom |
| Award | Title | Entering Company | Entering Country | Brand | Other Credits |
|---|---|---|---|---|---|
| Winner | The Adaptive Data Lighthouse - Activating Infection Alert in Rural India | Mindshare | India | Lifebuoy |
Mindshare China
Mediaplus
Mindshare
