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Josep Hernandez

Senior Director Media and Total Connections Planning @ Pepsico

Josep is the Senior Director for Media and Connections for Pepsico Europe and Sub-Saharan Africa. Josep is responsible for the company’s media operations and IMC strategy while building future proof solutions designed to accelerate business growth.


Previous to this role, Josep held several executive positions in media, digital and comms strategy at GroupM, Mondelez amd Wunderman. He has been an active speaker at the WFA Media and IMC Forum at Cannes Loins, Monaco MF and in 2015 he was appointed Chairman of the EURO Effies.