President, Chief Client Officer @ Starcom
As Chief Client Officer for Starcom USA, Karla Knecht is a master of breeding innovation and building teams that create award-winning work.
Karla and her teams have been recognized with numerous prestigious awards, including Festival of Media, Cannes Lions, Adweek Media Plan of the Year and WARC.
As a chief client leader, Karla currently oversees half of Starcom USA’s organization, including clients such as Best Buy, ESPN and Wingstop. She is no stranger to making the incredible happen on behalf of her clients. Under her leadership on the Mars business, she and the team brought “Bite Size Horror,” “Exclusive the Rainbow,” “SNICKERS Live Super Bowl Ad,” “Give Extra, Get Extra” and more award-winning campaigns to life through media.
Recently, Karla and her team were also recognized with awards for Wingstop’s “4/20 High-Atus” campaign at the Festival of Media Awards North America, Adweek Media Plan of the Year and Mediapost’s Online Marketing Media & Advertising Awards.