Montse edited

Montse Passolas

Global CMO @ ghd, Coty

Global CMO at ghd, luxury electric hair styling brand, Montse is a board level executive with over 20 years of global experience in beauty leading brands.  Montse is, and has been, fully responsible for the international footprint of the brands with outstanding record on brand transformation, driving consistent performance to deliver global sales growth and add brand equity value.

Montse has an international profile with experience in multiple countries particularly UK, US, Canada, Spain, France, China and Mexico. Her emphasis is on beauty and luxury having worked leading strategically and operationally brands like Rimmel London, St. Tropez, Giorgio Armani Beauty, L’Oreal Paris, etc.. A business executive with strong energy, creativity, decisiveness, passion and obsession with digital experience. Her sense of beauty and aesthetics as well as consumer empathy make Montse a great representative for our annual media awards.