CEO @ Leverage Agency
Ben Sturner is the CEO and Founder of Leverage Agency. In 2005, Ben started Leverage in his apartment and immediately brokered a 5-year, multi-million deal with Reebok that kick-started the sponsorship growth of the National Lacrosse League. Twelve years later, Ben’s entrepreneurial spirit and passion have propelled Leverage to leadership status in sports and entertainment with global initiatives, owned-and-operated events, world-class clients and a one-of-a-kind mentorship program. .
Over the past 18 months, Ben and Leverage have been at the forefront of sports and pop culture through strategic and opportunistic endeavors. Ben made international news during American Pharoah’s electrifying Triple Crown run by facilitating high-profile sponsorships with Monster Energy & Wheels Up. Leverage then managed a major partnership between soccer legend Diego Maradona & Puma, worked with Grammy Park on their first ever live music experience, brought world-class cricket to America, facilitated an endorsement deal with Lady Gaga & Intel, signed Rolls-Royce as sponsor at Sir Richard Branson’s Necker Cup, and arranged major sponsorship visibility for Paramount Pictures at the “fight of the century??between Floyd Mayweather, Jr. and Manny Pacquiao in Las Vegas.