Juan Ochoa

Director of Marketing – North America @ beIN SPORTS

Juan Ochoa is the Head of Marketing at beIN SPORTS North America, where he leads all branding, media planning, and communications initiatives in the US and Canada.  Juan is charged with connecting beIN SPORTS’ world class sports programming with the North American viewer through traditional and innovate channels.


Prior to joining beIN SPORTS, Juan spent most of his 15 years in the marketing and communications field helping organizations execute and plan their branding and communications strategies across a number of different verticals.