Kim Grant

SVP, Enterprise Media @ Bank of America

Kim F. Grant is the Strategic Communications Planning and Paid Media Executive with oversight for planning and activation across Bank of America, Merrill Lynch and U.S. Trust.

 

Kim joined NationsBank in 1996 serving in a variety of roles including data management, analytics and traditional marketing. She was promoted to Senior Vice President in 2001 and joined the newly formed Enterprise Media team in 2005. Initially tasked with advertising planning and buying, her team is now responsible for harnessing consumer insights and designing communications strategies across paid, owned and earned channels as well as paid activation in traditional, digital and emerging media as well as content.

 

Kim received her Bachelor’s Degree with honors from Wake Forest University in 1992. She resides in Charlotte, North Carolina with her husband, two children and two dogs. Ms. Grant is a veteran judge of the prestigious Festival of Media Global and Effie Awards.